I’ve entered a competition for the Shiga’licious Shave Ice and Snack Company hosted on 99designs.com. After doing a little web research on the company’s background I uncovered that their signature dish is the “Hole-E-Cow.” Therefore I thought it would be appropriate to include a cow within the design.
This is the pre-sketch routine that I go through to plan out the design. I usually go through about 4-5 different designs then select the most appealing one to work with. As you can see, this is the second design.
The design is then made into a scalable vector using inkscape. (I can’t afford illustrator)
Color is added to give the design more appeal.
Then finally a extracted the main logo from the design just in case they wanted to use that alone.
Hopefully my design will appeal to requesting client. There are a lot of other great entries to choose from. However I think that mine is personally catered to the company. I don’t see any other designs which took the time out to find out more about what the company is all about.